Looking to Monetize Your Mobile Game App? Here’s How

Do you have a mobile game app that people are enjoying? Are you looking for ways to start earning from it? We are here to tell you that there are various approaches you can adopt to start monetizing your game.

Do keep in mind that whatever way you choose to monetize your game, the gaming features are also just as important. If the player feels that they are being asked to pay for each tiny task in your game, they may get frustrated and stop playing your game. Or if you give them too much incentive, they may never feel the need to pay for your game at all.

In this article, we have listed some ways for you to try monetizing your mobile gaming apps. But first, you need to get a reliable internet connection. If you are looking for one, we recommend checking out Xfinity internet plans for seamless connectivity when you are working on your mobile game apps. You will also need it to ensure that the app is working smoothly for users.

Tips to Start Monetizing Your Gaming Apps 

You have a range of options available to you if you want to start monetizing your gaming app, some of which have been mentioned below;

Freemium

Freemium gaming apps are the free-to-play ones that can be downloaded for free but still include in-app purchases. The players don’t have to purchase anything to play your game, but these in-app purchases often include items and features to make their gaming more enjoyable.

The main idea behind the freemium apps is that users download free apps more than paid ones. If these users like your gaming app, they can continue playing on the app. However, some of these users are willing to pay for upgrades and better features. Whereas other users continue using your gaming app.

In the end, the number of in-app purchases is more than what users would pay to download the app!

Subscription

This game monetization is one of the most popular methods for earning some extra bucks. Here you can offer a free trial period for the player, after which he must provide a monthly payment to keep playing your game.

There are certain benefits to using this method of monetizing your gaming app. One is that it will be easier for you to generate revenue on a predictable basis. Also, you will be able to create a loyal fan base, who are willing to pay for your subscription.

If you are going to consider this way of monetizing your gaming app, make sure your game is worth the price!

Pre-Rolls Advertising

In many mobile gaming apps like Words with Friends, etc. you get rewarded daily with coins that you can use to have an advantage over your opponent. Sometimes you are also prompted to play a video to earn some more coins. You are providing incentives to players in exchange for watching the ads.

This is a pre-roll advertising method and the video usually last 10 to 15 seconds. Any longer than that and the player will simply quit your game.

However, if you do need to add longer videos, you can add the skippable pre-roll button, where the player can skip the ad after a few seconds (10 to 15 seconds). Don’t worry, the ad will still be counted as an engagement even if the player skips it.

Email Marketing

One of the major foundations of the internet, email has been connecting us for decades. Maybe email marketing is something along the lines of sharing the game that you made and asking users to check it out.

Or, it’s something deeper than that. There are services you can employ to get the word out about your gaming app. These service providers engage in email blasting which means sending emails to a large group of people.

Sponsorships

Another way you can try is using sponsorships. Many companies are now tying in sponsorships with apps, especially gaming apps.

This is how it usually works: you develop a mobile gaming app and you have a significant number of players. After that, you get in touch with a sponsor company and provide them a layout of your gaming app to match with the brand of the sponsor. If they agree, you are now in a business with you.

By connecting with sponsors who are willing to offer valuable rewards, content, or incentives to your players, you are setting up a win-win situation for both sides.

Final Thoughts

There you have it. The ways for you to monetize your gaming app is not just limited to the ones mentioned above. There are many. They may seem daunting, but there are hundreds of guides on the internet that will help you find your way through monetizing your gaming app.

Make sure that your gaming app is purchasable on the app store. After this, weigh the pros and cons of how you can bring about revenue from your gaming app. Good luck!




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